We're Open
+44 7340 9595 39
+44 20 3239 6980

Your task is to create a webpage (using Weebly*) that very clearly and concisely reports on selected aspects of the innovation cap

  100% Pass and No Plagiarism Guaranteed

Your task is to create a webpage (using Weebly*) that very clearly and concisely reports on selected aspects of the innovation capabilities of the organisation you will be critically evaluating

Task

Background

This task is effectively an interim report on Assessment Item 2 - the innovation audit of your workplace – or organisation of choice. The aim of Assessment Item 1 is to provide the opportunity for you to share with your fellow students what you are learning about innovation and the background and capabilities of the organisation you are examining.

Task

Your task is to create a webpage (using Weebly*) that very clearly and concisely reports on selected aspects of the innovation capabilities of the organisation you will be critically evaluating in assessment 2.

On your webpage you should:

  • provide (concise) relevant information on your organisation
  • present three issues that you are focusing on in your written report
  • explain the importance of these issues to your chosen organisation

Consider whether any/all of your three identified issues are shaped by the context of your organisation- its size, types of products, types of consumers, nature of the industry etc.

Your webpage should be visually appealing. Consider how you can use multimedia (including images, charts or diagrams, videos and more) to represent your ideas or key issues clearly and concisely, but without oversimplifying NPD concepts. Your page should be informative and engaging, structured clearly to make it attractive and easily understandable by your audience.

Your webpage should stand-alone from your written report (Assessment 2), which is to be submitted at a later date. Referencing, where necessary, should be APA Style. Your reference list can be a created as a link from your main web page.

When working with images online it is also important that you respect copyright. This CSU library guide contains useful information for you on using images in your assessment items.

To make your job easier, you can use your own images or do an advanced search in Google images so that you limit your search to images that are "free to use, share or modify, even commerically".  See details:   When you select Images in a Google search - click on Settings (RHS under camera icon) select Advanced search and near the bottom of page you will see usage rights. Select for images that are free to use.  (I also select for colour on this page if I am working for an integrated colour scheme!).

*Weebly is an easy to use website builder tool. Instructions on how to use this tool (along with further advice on this assessment) will be available in the resources section of Interact by 13th February. If you wish to use an alternative tool, please discuss this with your subject coordinator prior to commencing your work.

Submission details

Email the URL of your page (copy and pasted from the address bar) and a screenshot of the page to Cathi McMullen 

If you are able to attend our online session Monday 20th March, I will you give you each the opportunity to spend 5 minutes  talking through what you have prepared (similar to a poster presentation at conferences). Then we will have 5 minutes of questions/discussion on each organisation and the selected issues.

Getting started

  • Carefully read through assessment items 1 and 2 as they are linked.
  • Start reading about innovation. Your textbook (particulary chapters 1 & 4 pp.126-129 and chapter 15 for service innovation) and the subject readings will get you going. Several additional references will be placed in resources in the MKT520 subject site to assist you further.
  • If you choose to focus on a service,you will need to look at literature on service innovation but you may still also find useful and relevant material on innovation as it relates to physical goods.
  • Make sure you are able to clearly define innovation
  • From your reading on innovation, start selecting key elements for your framework, choosing those most relevant for chosen organisation.
  • Start thinking about how you will assess your chosen organisation in relation to the various elements.

Please note that different frameworks will be developed by different students but they will generally share some common elements.

Rationale

This task ensures that you get to share your workplace learning and observe challenges in innovation management in a diverse range of organisations. You will also learn to use Weebly – a tool that allows you to create and creatively share your knowledge  and enhance your digital literacy.
 

This task aligns with subject learning outcomes 1 and 2:

  • to be able to critically reflect on the role of innovation in organisations and the challenges companies face in new product development.
  • to be able to synthesise innovation literature to develop a theoretical framework for use in an audit of innovation practices of a specific organisation and make recommendations for improvement.

Marking criteria

 

Criteria to be Assessed

HD

DI

CR

PS

FL

Critical Evaluation

 

Value 50%

Identifies and insightfully explains three issues in innovation management, and how these issues are important to chosen organisation.

 

Identifies and explains three issues in

Innovation management and how these issues are important to the chosen organisation.

 

Identifies and explains three issues in

Innovation management, and how these issues are important to the chosen organisation.

 

Identifies three issues but presented with limited supporting argument from theory or organisational context.

 

 

Does not identify three issues or does not relate issues to the specific organisation being examined.

Presentation

 

Value 50%

Material is imaginatively presented resulting in clarity of message and information

 

Well structured and signposted presentation to topic and audience

Material is carefully

structured with clear message and visual effect

 

 

Material included is relevant to topic and audience and has been clearly structured. Visual aspect of presentation is limited

 

 

Material presented is relevant to topic and audience buy but lacks structure or visual impact

 

 

Uses only text and lack visual impact. Content that is poorly organised

 

PLEASE NOTE THAT DESCRIPTIONS ARE TYPICAL IN THE MIDDLE OF THE GRADE RANGE

Your assessment will be marked out of 100% and you will be given a mark out of 10.

Presentation

Requirements for presentation will be located in the resources section of the MKT520 Interact site.

 


100% Plagiarism Free & Custom Written,
Tailored to your instructions


International House, 12 Constance Street, London, United Kingdom,
E16 2DQ

UK Registered Company # 11483120


100% Pass Guarantee

STILL NOT CONVINCED?

View our samples written by our professional writers to let you comprehend how your work is going to look like. We have categorised this into 3 categories with a few different subject domains

View Our Samples

We offer a £ 2999

If your assignment is plagiarised, we will give you £ 2999 in compensation

Recent Updates

Details

  • Title: Your task is to create a webpage (using Weebly*) that very clearly and concisely reports on selected aspects of the innovation capabilities of the organisation you will be critically evaluating
  • Price: £ 109
  • Post Date: 2018-11-09T12:37:26+00:00
  • Category: Assignment
  • No Plagiarism Guarantee
  • 100% Custom Written

Customer Reviews

Your task is to create a webpage (using Weebly*) that very clearly and concisely reports on selected aspects of the innovation capabilities of the organisation you will be critically evaluating Your task is to create a webpage (using Weebly*) that very clearly and concisely reports on selected aspects of the innovation capabilities of the organisation you will be critically evaluating
Reviews: 5

A masterpiece of assignment by , written on 2020-03-12

I have been taking help from Insta Research since 2015 and believe me, this place is incredible in giving the best help in assignments and essays. I also ask them to run plagiarism in my essays that I have written, and they always gave me accurate results. I am literally blessed to have a strong bonding with this site so that in any need of urgency, I contact them and find them always beside me. Thank you!
Reviews: 5

A masterpiece of assignment by , written on 2020-03-12

My psychology assignment just came on time and the overall quality is good. It’s also free from errors. I simply loved it!