You are a new consultant working for International Management Consultancy (IMC, a fictional consultancy firm). You are required to

Module Learning Outcomes    

1. Demonstrate an understanding of how to identify client needs and be able to develop appropriate research strategies for consultancy interventions  

2. Appraise the importance of expert tools and techniques to a consultant  

3. Evaluate the relationship between strategic management, leadership and leadership styles and principles that support organisational ethical and value based approaches to leadership  

Maximum marks 

available 

1. An analysis of the company`s strategic position 

30 

2. A set of recommendations to address the issues identified 

10 

3. An evidence-informed implementation strategy 

30 

4. A reflection on key learning from the module 

10 

          Organisation/academic writing  

10 

          Referencing  

10 

Total  

Out of 100

IMC Report Structure 

Your report should be between 3,000 - 3,500 words.  

Section 1: An analysis of the company`s strategic position (1200-1500)  

1. Provide an overview of the company you have chosen. 

1. Identify and apply appropriate tools and techniques to analyse  

A)   The internal environment of the company   

B)   The external environment of the company  

1. This analysis of the company`s strategic position should include: 

a)    Leadership and communication 

b)    The company culture including its ethical and value base 

c)    The company`s position in the sector 

d)    A critical evaluation of the strengths and limitations of the tools and techniques you have used 

e)    The client needs 

1. Summarise your key findings and the significant issues that you would advise the company to address 

NOTE: This section refers to Learning Outcomes 1, 2, 3 and is worth 30 marks  

Section 2: Recommendations to the organisation (300 - 500 words)  

2: Recommendations  

1. Based on your analysis in Section 1, propose a set of recommendations for the company. 

1. Ensure that each recommendation is clear, has appropriate detail, is justified and is feasible in this context. 

1. It is essential that you refer to the leadership of the company  

NOTE: This section refers to Learning Outcome 1 and is worth 10 marks 

Section 3: Implementation (1000 words)  

1. Based on Section 2, explain how the company would implement the recommendations put forward to support the changes in its strategic direction. 

1. This section will include analysis of the following: 

a)    Leadership styles - this must include reference to different leadership styles supported by theories, models and/or evidence.  

b)    Communicating the vision to the key stakeholders 

c)    Leadership strategy and the impact on organisational direction  

1. This section considers the actions that should be taken by the company in order to achieve the recommendations that you have described above.  

1. Provide a summary for this report. 

NOTE: This section refers to Learning Outcomes 3 and 4 and is worth 30 marks 

Section 4: Critical Reflection (300-500 words)   

All students, particularly at postgraduate level, need to reflect critically on the learning experience.  

Using a reflective model of your choice (e.g. Gibbs reflective cycle), consider the following question: 

1. How you might apply your learning and knowledge from this module to your own area of study and future career aspirations?  

NOTE: this section is worth 10 marks