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Assessment 2: WRITTEN REPORT (50% of module)
Write a 2 year sports development plan to introduce an initiative intended to keep people in sport, by building on existing provision within an area of Leeds. The initiative should focus on a single sport and should be listed on the Sport England website’s list of NGB sports chosen for the initiative ‘Keeping the Nation Active’. It should be linked to a NGB Whole Sport Plan with the overarching aim to maintain and increase participation within the sport.
SHN6282 Community Sports Development
Assessment guidance - Report
2 year sport development plan
20% Aspirations for your chosen sport
• Resource requirements
• When and where
40% Action plan for sport
• Underpinned by research / theory
• Financial plan
• Monitoring and evaluating
20% Writing style, presentation, evidencing and referencing
Submission date: 19th April 2017 – 12 noon via Moodle
Sports Development Plan for (Insert Sport) 2018 – 2020
I Executive Summary
A Sports Development Plan is a way of showing three key things:
1. where we are now
2. where we want to be
3. how we will get there
The Executive Summary should detail what your chosen sport is, your rationale for choosing that sport. You should provide a brief overview of the key sections which will follow within the document.
Provide a glossary of terms/acronyms Page
1. Introduction, Rationale and Context
1.1 Strategic Context
How does the plan fit in with other key strategies
Key National policies and strategies relating to your chosen sport. Key National stakeholders to consider: Sport
England Strategy, National Governing Body Whole Sport Plan.
What does the research suggest re: Leeds community participation? Consider what participation ‘looks’ like.
What do the barriers to participation look like compared with more widely within the UK? What does the data for the overall Leeds area show? – How has this information informed your decision to introduce your chosen sport in a particular area of Leeds?
Market segmentation – what does the national data show and how does Leeds fit into the national picture? Where are opportunities for maintaining and growing participation and how will your initiative in your chosen sport aim to do this?
Summary of the NGB Whole Sport Plan. W hat is the NGB’s sports ‘offer’? and how is this aligned with your initiative? What does the market segmentation/APS data tell you? How will you engage target groups within the sport?
2. Aspirations for your chosen sport
2.2 Vision for your chosen sport at Leeds Trinity University
Blue sky thinking! What would you like to see in 2 years time?. Page
Making your objectives count: SMART Goals
To help you reach your goals use the acronym SMART:
Specific: It is no use having a target such as “keep the members”. That is not a specific enough target.
Measurable Achievable Realistic
Time bound: Having a goal set within a time scale helps to motivate and to complete in a certain period. Do you want your goal to stretch the first year or just the first three weeks?
How do they align with the Sport England KPIs?
2.4 Outcomes and making it happen – what would be realistic to achieve in 2 years
When and where?
Produce a weekly timetable which details when and where the initiative will take place. What kind of sessions they would be. (Consider: Morning, Day, Evening, Weekend, Social, Pay and Play, Coached, competitive?)
3. Action Plan for Sport – underpinned by evidence from research and practice
How does sports development theory support your decisions? Page
3.2 Financial plan
What funding is needed to deliver your plan, where will it come from? Provide an explanation of your budget
How will you reach your target audience? eg. Social Media. What does the theory suggest? Page
4.1 Monitoring and Evaluation
In addition to KPI’s, what type of evaluation would you carry out? – quantitative /qualitative methods? Page
How would you keep people in your sport after 2 years? Keeping growth once funds or support is withdrawn Page