University is expanding internationally and is planning to set up a new campus. The Board of Governors has not yet decided in whi

University is expanding internationally and is planning to set up a new campus. The Board of Governors has not yet decided in which country to locate the new campus.

Intercultural Organisation

Project Brief

University is expanding internationally and is planning to set up a new campus.  The Board of Governors has not yet decided in which country to locate the new campus.  Your job is to inform the Board of Governors about the country that you/your group has decided is the best location for the new campus.

Your report should cover the following information for the Board of Governors

• Terpstra and Sararthy Model analysis
• Verbal and non-verbal communication
• Local working styles and practices
• PEST Analysis
• Hofstede analysis
• Trompenaars analysis
• Any potential barriers to operating in this country
• Your recommendations for overcoming these barriers.