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Strategic Management: McDonnalds, Burger King

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  • Post Date 2018-11-06T11:54:50+00:00
  • Post Category Essays

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Strategic Management: McDonnalds, Burger King

Strategic Management: McDonnalds, Burger King

INSTRUCTIONS:

I upload the document that you need. The paper has 4 questions and need to answer. The questions are about Sub Shops but what I need is Burger Restaurant. The Five Burger Restaurants are 1.Burger Bach. 2.Five Guys 3.McDonnalds 4. Wendy`s 5.Burger King.

CONTENT:

Strategic Management Name Institution Identify five sub shop brands that compete in the Richmond VA market space? what is each of their unique brand position The five sub shops brands that compete in the Richmond VA market space includes the Burger Bach, Five guys restaurants, MacDonald’s, Wendy’s and Burger King. Each of them presents unique branding position features. For example, Burger Bach uniqueness emphasizes on staying healthy and maintaining quality. The company believes in being transparent by showing the ingredients of their definition of a healthy meal. Their branding strive at assuring people that their burgers are healthy and with the ingredients being used one can eat them without feeling guilty or getting worried about their health . McDonald’s innovati

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