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Merger and acquisition case study
M&A Case Problem Assignment Marking GridQuestion: Choose ONE of the following ‘failed’ mergers and acquisitions case:Daimler-Benz and Chrysler; America Online and Time Warner; Sprint and Nextel Communications; HP and Compaq; Kmart and SearsUsing the case, answer the following questions:i. What rationale was given by the companies to engage in M&A?ii. How did the acquiring company finance the M&A?iii. What was the initial market reaction to the M&A?iv. Why did the M&A fail?v. What suitable measures could the companies have employed to prevent the demerger and divestiture?MarkLearning Outcome1.Introduction and background to the case10 marks2.Rationale for engaging in M&A15 marks3.Discussion of the financing of the M&A15 marks4.Evaluation of the market reaction to the M&A15marks5..Examination of the causes of the M&A failure15 marks6.Discussion of demerger and divestiture prevention measures and strategies15marks 7.Conclusion5marks8.Scholarly skills, including referencing, use of scholarly language, structure, presentation 10 marks
