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This paper revolves around the Strategic Management and Leadership. You are required to assess the two (2) parts. Firstly, you are to present a report of 2500 words by selecting a company and analyzing its external environment, explore its current strategy as well as design the strategy that would create a sustainable competitive advantage for this company.
BMT402 Strategic Management and Leadership
The academic year 2017-18,
Term 2 Assessment: Portfolio (Main Diet)
Assessment for this module is Portfolio that includes two parts.
Part 1 of Portfolio Assessment is a report (up to 2,500 words, not including references) that forms 50% of your module grade. The usual departures of about plus or minus 10% are acceptable (not including references)
Please select a company (out of three suggested – please see below), analyse its external environment, assess its current strategy and design the strategy that would create a sustainable competitive advantage for this company.