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Question 1 relates to the case study.
Critically analyse ENI’s strategy. Decide whether ENI strategy is global, international, corporate etc. What’s going on in ENI’s external environment? And given what’s going on in the external environment, how sensible is the strategy that they are using seems to be?
Include the Lugus principle where it involves pestle, porters 5 forces etc.
Also include Stake holder analysis and strategic group analysis as it helps with the understanding of what’s going on with the key strategic issues and key success factors of ENI and the things that actually tell us what is important in this industry or not. Does their strategy seems to fit their external factors?
Part A: What did they do for changes?
Part B: Recommendations of what they should do and basically the recommendations of the outcome of Part A
Further information about question 2 in detail
How well does the firm seem to be implementing its strategy? Which this brings you to the middle of the Lugus principle. The relationship between strategy, structure, systems, process, culture and influence of leadership.
So how would we know whether they were doing it well or not. (Examples)
The next theme for question 2 is the change programme ENI used. Learn and speak about the changes they tried to introduce such as the various changes the previous chief exectutives tried to biring in. These changes revolve around leadership, structure, systems, process and culture: to try and help implement the strategy and how successful they were.
The breakdown of Theories and to include where appropriate , Lugus principle, porters 5 forces, PESTLE analysis, Industry life cycle, Ansoff matrix and any other theories that is applicable to ENI case study and its overall strategy.
Its not just about using the theories, its about justifying your thinking with the theories.
Use Who? What? Where? When?
How ? and Why? You need to build on this use these methods during the assignment.