[Solved] Case Study McDonalds

CONTENT:

McDonald’s SWOT Matrix and SPACE MatrixStudent:Professor:Course title:Date:McDonald’s SWOT Matrix and SPACE Matrix6A SWOT Matrix Strengths Weaknesses 1 Strong international presence 2 Large market share 3 Strong brand name, reputation and image 4 Strong performance in the international marketplace 5 Customer-centric 6 Strong financial position 7 Specialized training for managers known as the Hamburger University 8 Introduction of new products 9 McDonald’s Plan to Win focuses on the 5 P’s – promotion, price, place, products, people 1 Customer losses because of intense competition. 2 Unhealthy food image 3 Ignoring breakfast from menu 4 Litigations related to health issues; use of beef oil and trans fat 5 High turnover of employee.