Business model generation

Business model generation

Online service provided on a monthly subscription to small and medium enterprises firstly in Russia with a base in Saint-Petersburg
It analyses competitor’s activity in social networks such as vk.com, instagram, Facebook , see with of their subscribers are new and forms a list from them, so smes can contact them in a way that they want. The next step is to use big data technology to create a target audience description to every client( can go as an extra service).

It should analyse of ways how to do it (with open API, other things) , analyses how competitor’s societies in social networks will be found - client input information about their competitors ( type of business, place(region/district/..) and then service searches and give a choice of possible competitors, or client can just give a link to competitor’s profile). Analyse possible ways of getting funds, critically evaluate the choice, t and draw a cash flow projection for a first year ( since it is a projection it should be positive for all months), cash flow projection should be supported with evidence for costs for staff, required equipment and etc. The optimal cost of subscription should be offered ( or several options) with a side services such as info for clients of how to attract new customers through this service/general info/ whatever it is seen best( not supposed to be many of them).
The usage of Osterwalder business model canvas and Christensen 4 blocks is a necessity and should give a main structure to this assignment. Small competitor analysis is also required. Figures and graphs for info presentation such as company structure and etc are required.
Perfectly, to create an outlook of a main page(just a image), the main of the company is «Spire».
In the end discuss a bit limitations and challenges of suggested business model and strategy.

The attached file should give a basic understanding and provide some information on structure an idea itself. Also another document will be sent later with a basic info for value proposition ( every aspect of provided documents(not the main idea) can be change - including prices, variations of subscribtion, competitors, but it should be motivated by some information.