Learning outcomes

Assessment criteria

1 Understand the external

environment affecting an

organisation

1.1 explain the importance of

external factors affecting an

organisation

1.2 analyse the needs and

expectations of stakeholders of

an organisation

1.3 analyse the major changes taking

place in the external environment

that will affect strategy

2 Be able to review existing business

plans and strategies of an

organisation

2.1 use appropriate tools to analyse

the effects of current business

plans

2.2 review the position of an

organisation in its current market

2.3 evaluate the competitive

strengths and weaknesses of an

organisation’s current business

strategies

3 Be able to develop options for

strategic planning for an

organisation

3.1 use modelling tools to develop

strategic options for an

organisation

3.2 develop a comparative

understanding of activity from

organisations in the market

3.3 create options to form the basis

of future organisational strategy

4 Be able to construct a strategy plan

for an organisation

4.1 propose a suitable structure for a

strategy plan that ensures

appropriate participation from all

stakeholders of an organisation

4.2 develop criteria for reviewing

potential options for a strategy

plan

4.3 construct an agreed strategy plan

that includes resource

implications

5 Be able to examine factors affecting

an organisational strategy plan

5.1 compare core organisational

values (ethical, cultural,

environmental, social and

business) with the current

business objectives of an

organisation

5.2 develop appropriate vision and

mission statements for an

organisation

5.3 produce agreed future

management objectives for an

organisation

5.4 develop measures for evaluating

a strategy plan

6 Be able to plan for the

implementation of a strategy plan

6.1 develop a schedule for

implementing a strategy plan in

an organisation

6.2 create appropriate dissemination

processes to gain commitment

from stakeholders in an

organisation

6.3 design monitoring and evaluation

systems for the implementation

of a strategy plan in an

organisation