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1. Discuss the concept of branding, detailing key business benefits.

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  • Post Date 2018-11-09T06:46:11+00:00
  • Post Category Assignment

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1. Discuss the concept of branding, detailing key business benefits.

1. Discuss the concept of branding, detailing key business benefits.

2. Critically evaluate the influence of branding on consumer decision making

3. Explore contemporary issues and challenges in brand management.

4. Critically evaluate brands by conducting a brand audit and appraising the information gathered for brand planning.

 

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