We're Open
+44 7340 9595 39
+44 20 3239 6980

Describe the customer and outline their buying behaviour and fashion sense.

  100% Pass and No Plagiarism Guaranteed

Describe the customer and outline their buying behaviour and fashion sense.

Comparative Shop

Supply the Fashion Product

Complete a separate sheet per retailer

(Add in additional rows & columns if needed)

 

The Consumer and buying behaviour

In range planning it is vital to fully understand the target customer. The customer must be at the forefront of the minds of all involved in product selection, range planning and pricing.

The Consumer and Buying Behaviour

Describe the customer and outline their buying behaviour and fashion sense.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

If possible, speak to sales staff - Who do they believe their regular customer to be?

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 


The Collection

Thorough research into the type of product and identifying the % split of the collection will give you a good understanding of how the buyer has spent the Open to Buy.  The range is meticulously planned before the OTB is spent and knowing the % split of past ranges and current competing ranges will help the Fashion Buyer in deciding on a well-balanced, profitable product range, appropriate to the target customer.

 

The Collection

Is the collection appropriate to the target customer? Justify your answer with examples.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

The Breakdown of the Collection

Identify the % split of the product ranges of the retailer, price points and Country of Origin:

Product category

% Split

Country of Origin

Price Points

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Identify the % split by colour:

Colour

% Split

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Identify the % split by fabric:

Fabric

% Split

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Identify the % split by fashionability:

Fashionability

% Split

Price Range

Average number of units on display per option

 

Core basic

 

 

 

 

 

 

 

Fashion

 

 

 

 

 

 

 

High fashion

 

 

 

 

 

What is the top:bottom ratio?

 

 

 

 

 

 

 

 

 

Identify the size range, the number of units displayed per category and the country of origin:

Product category

Sizes available

Country/Countries of Origin

Additional notes

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Order Now: 100% Custom Written - 100% Plagiarism Free 

Use Discount Code: QW3252678 (50% Off) - Limited Time Offer


100% Plagiarism Free & Custom Written,
Tailored to your instructions


International House, 12 Constance Street, London, United Kingdom,
E16 2DQ

UK Registered Company # 11483120


100% Pass Guarantee

STILL NOT CONVINCED?

View our samples written by our professional writers to let you comprehend how your work is going to look like. We have categorised this into 3 categories with a few different subject domains

View Our Samples

We offer a £ 2999

If your assignment is plagiarised, we will give you £ 2999 in compensation

Recent Updates

Details

  • Title: Describe the customer and outline their buying behaviour and fashion sense.
  • Price: £ 79
  • Post Date: 2018-11-08T12:21:18+00:00
  • Category: Assignment
  • No Plagiarism Guarantee
  • 100% Custom Written

Customer Reviews

Describe the customer and outline their buying behaviour and fashion sense. Describe the customer and outline their buying behaviour and fashion sense.
Reviews: 5

A masterpiece of assignment by , written on 2020-03-12

CIPD assignment is not my cup of tea. That’s the reason I sought out this place suggested by my friend. I would say that the writers of this site are really admiring. I was assigned the best CIPD writer that solved all my issues. He explained to me the difficult topics so well that now I am able to talk on those topics eloquently. I owe my writer a huge thanks and praise! And yes, I would recommend other students as well to come to instaresearch.co.uk for the top CIPD assignment help.
Reviews: 5

A masterpiece of assignment by , written on 2020-03-12

I had wasted so much money for poor quality work on other sites that I became despair to find a reliable one. I landed on Insta Research and finally, I am fully satisfied after ages from their quality of the work and instant response. Also, the rates are handy. Great going guys!