Assessment One

Working individually you are instructed to address the following:

‘Critically evaluate the strategy of a multi-national company (including its motives for entry) that has recently entered an economy of your choice’

Assessment criteria:

a)                  Demonstrate a critical understanding of a range of theories of international production 

b)                  An ability to apply a number of perspectives in your critical evaluation of  implications

c)                  Evidence of extensive reading

d)                  Work that demonstrates you are meeting the learning outcomes

e)                  Work that is underpinned by academic references from a range of academic journals and textbooks. You need to attach a reference list, which covers only the references used in your work.

f)                 Work that it is an essay format (i.e. no headings) that is written in the third person